What is the Heart Behind it?

THE HEART BEHIND IT

“I WAS AN ENTREPRENEUR BEFORE I EVEN KNEW HOW TO PRONOUNCE THE WORD.”  LINDSEY HARRISON, FOUNDER & CEO OF THE IT CROWD MARKETING    If you’re familiar with the history of The It Crowd, then you know that a passion for building businesses and empowering leaders is at the foundation of who we are. We […]

Don’t Sleep on TikTok

Tiktok Marketing Ideas

Don’t you hate that “when did I get so old feeling” you have when you hear someone younger reference a phrase that you have no idea what it is? Before 2020, that was likely your reaction when you heard the term TikTok. Maybe you knew it was an app but didn’t understand what it was. […]

Boba Milk Tea and Doing Some Good

2020 Wrap Up – Part 4!

In my time at The It Crowd Marketing, I have learned a lot about its unique work culture. My dog, Bear, can come to the office with me (when we’re back to normal), everyone LOVES and runs on caffeine, and we tend to lean on the competitive side (in a good way). Team health challenges […]

Community Impact: Knob & Key Collaborates with Venture for Positive Change

GIVING BACK TO THE COMMUNITY

At The It Crowd, we’re passionate about giving back to the community and doing the right thing by being intentional with how we use our resources. That’s why we launched our “Doing Good” initiative. As a part of the initiative, our team chooses a new non-profit or volunteer opportunity to support each month. In February, […]

Navigating Retail Marketing During a Pandemic

NAVIGATING RETAIL MARKETING

You don’t have to have a marketing degree to know that the world of retail looked a little different last year. Companies scrambled to make changes to their businesses in order to stay afloat. Navigating retail marketing during a pandemic isn’t easy for everyone. Most cross over into territories they never planned for as part […]

Embracing Our “New Normal”

Embracing Our “New Normal”

And when I thought all we had to work through was COVID….oh how I was wrong! The year 2020 has had all kinds of challenges to overcome. I have to admit, there are some days I still wake up and wonder which direction to turn – but I know there are so many people who rely […]

Let’s Talk Money

Digital Marketing Ideas

When it comes to the times that we are seeing right now, so many things are out of our control. However, lucky for us, there are some things that are in our control. And so we are concentrating on that! Take this journey with us. With so many people emailing which topics they would like to get information on first, […]

Together We Can Only Get Stronger

Digital Marketing Ideas

Wow! I don’t know about you all, but I didn’t see this coming! I look back and I think about what my plans were for my company just 3 months ago and sending people to work from home, navigating the waters of what’s next, and watching the news headlines vigilantly was not in my 12-month […]

Nailing Down Your Processes

Embracing Our “New Normal”

What are our processes? Do we even have them? Get excited…. we are chatting about how to document everything that happens within your company. I can tell you, we are super pumped about this! At The It Crowd, we call this The It Crowd Way! We also have Bibles for each department. Everything we do is in these […]

This Too Shall Pass

When I go through hard times, my mantra is just that – Be Still and Know – this too shall pass. I have found myself saying this a lot over the past few weeks; and while I am not really holding still, I do know that this will pass. I urge you to tie a knot at the end […]