Reviving Relevance: The Resurgence of Print Marketing in 2022
If you’re a small business looking to reach more customers through marketing, the first area you would probably choose to focus on is digital marketing. So social media, videos, blogs, basically anything you would find on the internet. It makes sense to put all of your focus on digital marketing in the beginning, I mean, […]
Caption This! Enhance Your Instagram Engagement with Captions
Previously, we have discussed how the success of your Instagram campaign relies on your feed’s engagement levels. It is no secret that a lot of what drives engagement is the photo or video itself but you also have a chance to drive up engagement levels with a clever caption. Let’s walk through the elements of […]
Is Influencer Marketing Still Relevant?
We’ve all seen influencers posing for the camera with their favorite products or Youtube creators reviewing makeup products, power tools, kitchen appliances, and yes, even cars! This type of marketing has technically been around since 2006 when bloggers would get paid by companies to write blog posts on their product/service. There was some criticism, in […]
Experimental and Event Marketing – Why The Busy Bee Is So important
It feels like 99% of marketing is done online these days. Although social posts, articles and videos are hugely important in reaching your audience, live events and experiences can be equally as impactful. First of all, what is experiential marketing? Experiential marketing is a marketing tactic where a business will create a live, hands-on experience, […]
How To Make A Great Impression On The Web: Tips For Building A Better Website
If you own a business, chances are you have put at least some effort into establishing and growing your online presence. Aside from social media, the website is the most important part of your online marketing campaign. Consider your website to be an online storefront. This is where you will attract the attention of potential […]
How To Start A Business: A Practical Guide
It feels like everyone is starting their own business these days. You may have thought of it a few times over the years, and now, you’re seriously considering it. Having your own business could mean flexibility, freedom, and fulfilling your purpose. It could also mean a huge life change, unexpected debt, and working long hours. […]
Mastering Project Management: The it Crowd’s Guide to Software Selection
It Crowd: Project Management Software As a full-service marketing agency with a huge variety of clients, we see so many different project management software – some that work but are crazy expensive, some that don’t work, and some that you don’t even know how to organize and where to start. Whether you currently dread opening […]
The Importance Of Content In Social Media Marketing
When it comes to social media marketing, content is king! Good quality content has the power to give your brand authority and put your products and services in front of the eyes of potential customers. Content like blog posts, podcasts, videos, photos, and quizzes are the bedrock of any successful social media campaign. Once created, […]
Getting Back in Action
Have you heard the news? It looks as if some of us are going to be able to start opening up this Friday! YAY! With that being said, it is bittersweet for me as much as I am excited to see everyone and for life to be “normal” again, I have enjoyed so much sending […]
Remote Team Management: Boosting Productivity & Connection
So you are telling me that I can’t holler across the room to see how a task or project is going? There is no way to get up from my desk and walk over to someone to knock out questions. These are all issues everyone has faced over the past few weeks and let me […]
