Client Relations Mastery: Our Proven Strategies for Happy Clients

Imagine starting every week with Confidence Charged Mondays, where you and your clients are pumped up and ready to tackle challenges together. It’s not just about doing things the same way; it’s about building solid and respectful relationships with the clients who trust you and your business.  This isn’t just another set of instructions; it’s […]

Goals and Importance of Market Research

If you have business goals in mind such as opening up more locations, securing funding, or changing your brand identity, you may want to consider doing some market research. This will ensure that you’re making business decisions with as much knowledge as possible. Market research comes in many forms — online through questionnaires and surveys, […]

Seasonal Strategy Tips for Holiday Marketing

Everyone knows that the holidays can be overwhelming, especially those who work in marketing! As holiday fever creeps into the minds of buyers, it’s always a good idea to review what has worked for you in the past and what your strategy is for the upcoming season. Use these tricks to help spice up your […]

Caption This! Enhance Your Instagram Engagement with Captions

Previously, we have discussed how the success of your Instagram campaign relies on your feed’s engagement levels. It is no secret that a lot of what drives engagement is the photo or video itself but you also have a chance to drive up engagement levels with a clever caption. Let’s walk through the elements of […]

How To Make A Great Impression On The Web: Tips For Building A Better Website

If you own a business, chances are you have put at least some effort into establishing and growing your online presence. Aside from social media, the website is the most important part of your online marketing campaign. Consider your website to be an online storefront. This is where you will attract the attention of potential […]

Top 10 Marketing Mistakes You’re Making

MARKETING MISTAKES YOU’RE MAKING

Use your time and marketing resources to take your business to the next level by avoiding these marketing mistakes! 1. YOU DON’T KNOW YOUR AUDIENCE. This may sound harsh, but “everyone” does not care about what you have to offer. Out of all the marketing mistakes, this one is the easiest to fall into. When […]

Navigating Retail Marketing During a Pandemic

NAVIGATING RETAIL MARKETING

You don’t have to have a marketing degree to know that the world of retail looked a little different last year. Companies scrambled to make changes to their businesses in order to stay afloat. Navigating retail marketing during a pandemic isn’t easy for everyone. Most cross over into territories they never planned for as part […]

This Too Shall Pass

When I go through hard times, my mantra is just that – Be Still and Know – this too shall pass. I have found myself saying this a lot over the past few weeks; and while I am not really holding still, I do know that this will pass. I urge you to tie a knot at the end […]