Concept and Storyboarding
Details of Implementation: We created the entire concept from scratch, working closely with Syndetix to ensure their vision and key messages were reflected. Detailed storyboards were craft-
ed to visualize the flow of the videos and outline each scene before animation began.
Challenges Faced & Solutions Devised: The primary challenge was aligning the animation style with the company’s technical focus while keeping the content understandable for a broad audience. Our team collaborated with Syndetix to revise storyboards and ensure clarity.
Animation and Drawing Creation
Details of Implementation: Custom drawings were created based on the storyboards, and these were brought to life through dynamic animation. We ensured each visual element was crafted to capture attention and clearly explain Syndetix’s complex technologies.
Challenges Faced & Solutions Devised: Given the tight deadline, we had to streamline the production pipeline. By optimizing communication and using advanced animation tools, we maintained efficiency while delivering high-quality visuals.
Voiceover and Final Delivery
Details of Implementation: A professional voiceover was recorded to align with the brand’s tone and messaging. Both videos were finalized and delivered on time before the tradeshow.
Challenges Faced & Solutions Devised:Coordinating voiceover and animation synchronization was crucial. We developed a clear timeline and used agile methods to adjust the pace and flow of the animations based on voiceover needs.