Each of our case studies is a testament to the unique challenges, innovative strategies, and impressive outcomes we’ve achieved across the marketing spectrum.
Killian Homes, referred to us by a satisfied client, required a fresh, engaging, and timeless online presence beyond a typical website. They needed to refresh their branding, develop a website to manage their listings independently, and effectively communicate their story to the public.
1. Discovery and Analysis
– Initial Analysis: Conducted a thorough assessment of Killian Homes’ existing brand assets, website, & communication channels.
– Key Issues Identified: Outdated branding, a website that didn’t align with their desired image, and a lack of a cohesive storytelling approach.
2. Strategy & Development
– Strategic Approach: Crafted a strategy to refresh the brand while keeping its roots intact, design a website that was both timeless and exciting, and produce high-quality visual content to narrate the company’s story.
– Services Integration: Combined branding, website development, and visual storytelling to create a cohesive and engaging online presence for Killian Homes.
Increased Brand Engagement: Modernized branding led to an increase in brand recognition and engagement.
Improved Website Usability: The new, user-friendly website design allowed Killian Homes to manage their property listings faster, significantly reducing the time and effort required for daily updates.
Enhanced Storytelling Impact: Positive feedback from the community and stakeholders about the compelling visual storytelling, leading to an increase in website traffic.
Our case studies showcase our commitment to understanding market dynamics, audience behavior, and business objectives, transforming challenges into opportunities. Find out more about our case studies to understand how we produce outcomes that accurately capture your brand’s potential.
Client Name: Killian Homes
Industry: Real Estate
Project Duration: Client since January 2024
Services Provided: Branding, Website Development, Photography & Videography, Storytelling
Objective 1. Update and modernize Killian Homes’ branding while honoring their existing logo.
Objective 2. Develop a user-friendly website that allows the client to independently manage their property listings.
Objective 3. Create a compelling visual and narrative experience to tell the story of Killian Homes, its people, and its mission.
Branding
– Implementation Details: Retained the existing logo but modernized it to reflect a blend of tradition and contemporary design. Subtle updates were made, especially in the website footer, to pay homage to the company’s history while aligning with its future direction.
– Challenges and Solutions: The challenge was to modernize without alienating the brand’s loyal customer base. This was achieved by carefully balancing the old with the new in the design updates.
Website Development
– Implementation Details: Designed a website that is visually appealing and allows Killian Homes to easily update their property listings without relying on external agencies. The site was built with a user-friendly content management system (CMS) to ensure autonomy in daily operations.
– Challenges and Solutions: Ensuring the website was both aesthetically pleasing and functional was key. We focused on creating a seamless backend system that allowed for easy updates while maintaining a polished front-end user experience.
Photography and Videography
– Implementation Details: Conducted a professional photo and video shoot to capture the essence of Killian Homes. This included introducing team members, sharing the founder’s story, and highlighting the company’s commitment to the community.
– Challenges and Solutions: The challenge was to authentically capture and convey the company’s narrative in a way that resonated with their audience. We addressed this by focusing on personal stories and the company’s impact on the community.
Our case studies showcase our commitment to understanding market dynamics, audience behavior, and business objectives, transforming challenges into opportunities. Find out more about our case studies to understand how we produce outcomes that accurately capture your brand’s potential.
Each of our case studies is a testament to the unique challenges, innovative strategies, and impressive outcomes we’ve achieved across the marketing spectrum.
Client Name: Killian Homes
Industry: Real Estate
Project Duration: Client since January 2024
Services Provided: Branding, Website Development, Photography & Videography, Storytelling
Killian Homes, referred to us by a satisfied client, required a fresh, engaging, and timeless online presence beyond a typical website. They needed to refresh their branding, develop a website to manage their listings independently, and effectively communicate their story to the public.
Objective 1. Update and modernize Killian Homes’ branding while honoring their existing logo.
Objective 2. Develop a user-friendly website that allows the client to independently manage their property listings.
Objective 3. Create a compelling visual and narrative experience to tell the story of Killian Homes, its people, and its mission.
1. Discovery and Analysis
– Initial Analysis: Conducted a thorough assessment of Killian Homes’ existing brand assets, website, & communication channels.
– Key Issues Identified: Outdated branding, a website that didn’t align with their desired image, and a lack of a cohesive storytelling approach.
2. Strategy & Development
– Strategic Approach: Crafted a strategy to refresh the brand while keeping its roots intact, design a website that was both timeless and exciting, and produce high-quality visual content to narrate the company’s story.
– Services Integration: Combined branding, website development, and visual storytelling to create a cohesive and engaging online presence for Killian Homes.
Branding
– Implementation Details: Retained the existing logo but modernized it to reflect a blend of tradition and contemporary design. Subtle updates were made, especially in the website footer, to pay homage to the company’s history while aligning with its future direction.
– Challenges and Solutions: The challenge was to modernize without alienating the brand’s loyal customer base. This was achieved by carefully balancing the old with the new in the design updates.
Website Development
– Implementation Details: Designed a website that is visually appealing and allows Killian Homes to easily update their property listings without relying on external agencies. The site was built with a user-friendly content management system (CMS) to ensure autonomy in daily operations.
– Challenges and Solutions: Ensuring the website was both aesthetically pleasing and functional was key. We focused on creating a seamless backend system that allowed for easy updates while maintaining a polished front-end user experience.
Photography and Videography
– Implementation Details: Conducted a professional photo and video shoot to capture the essence of Killian Homes. This included introducing team members, sharing the founder’s story, and highlighting the company’s commitment to the community.
– Challenges and Solutions: The challenge was to authentically capture and convey the company’s narrative in a way that resonated with their audience. We addressed this by focusing on personal stories and the company’s impact on the community.
Increased Brand Engagement: Modernized branding led to an increase in brand recognition and engagement.
Improved Website Usability: The new, user-friendly website design allowed Killian Homes to manage their property listings faster, significantly reducing the time and effort required for daily updates.
Enhanced Storytelling Impact: Positive feedback from the community and stakeholders about the compelling visual storytelling, leading to an increase in website traffic.
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