1Route, a telecommunications company specializing in call validation and fraud management, sought to solidify its market presence in a competitive industry. They needed a comprehensive digital and branding overhaul to effectively communicate their unique value proposition, enhance customer engagement, and position themselves as thought leaders in telecom fraud prevention.
1. Discovery and Analysis
-Conducted in-depth research to understand 1Route’s target audience, industry challenges, and competitors.
– Identified key opportunities to differentiate 1Route as a leader in call validation and fraud prevention.
2. Strategy & Development
– Crafted a cohesive branding strategy to reflect 1Route’s expertise and professionalism.
– Developed a comprehensive digital marketing plan integrating multiple services to ensure consistent messaging and engagement.
– Increased website traffic within six months of launch.
– Increase in social media engagement and follower growth.
– Achieved lead conversion rate through email campaigns.
– Received overwhelmingly positive feedback on the “1Route Roundup” podcast, positioning 1Route as an industry thought leader.
Our case studies showcase our commitment to understanding market dynamics, audience behavior, and business objectives, transforming challenges into opportunities. Find out more about our case studies to understand how we produce outcomes that accurately capture your brand’s potential.
Client Name: 1Route
Industry: Telecommunications
Client Since: January 2021
Services Provided: Complete branding, website design, website development, social media, email campaigns, blogs, creative for advertising, podcast outreach, video production, podcast creation, character creation
Objective 1: Revitalize the 1Route brand to reflect its expertise in telecommunications and fraud management.
Objective 2: Build a robust online presence through a professional and engaging website and social media channels.
Objective 3: Drive lead generation and establish authority in the industry through strategic content, podcasts, and advertising campaigns.
Branding
– Revamped the logo, visual identity, and brand guidelines to align with 1Route’s mission and values.
– Created a unique character to personify 1Route’s mission, simplifying complex concepts for better audience connection.
Website Design and Development
-Designed a clean, user-friendly website optimized for conversions and SEO.
– Developed interactive features to showcase 1Route’s services and expertise.
Social Media and Email Campaigns
– Managed and grew 1Route’s social media presence with engaging, industry-relevant content.
– Designed and executed targeted email campaigns to nurture leads and convert them into clients.
Blogs and Creative for Advertising
– Produced high-quality blogs focusing on telecom fraud trends and solutions.
– Designed impactful advertising creatives to drive awareness and clicks.
Podcast Outreach and Creation
– Launched the “1Route Roundup” podcast, featuring industry experts to discuss emerging threats in telecom fraud.
– Managed outreach to secure high-profile guests and maximize podcast visibility.
Video Production
-Produced educational and promotional videos to support 1Route’s campaigns and enhance engagement across platforms.
Our case studies showcase our commitment to understanding market dynamics, audience behavior, and business objectives, transforming challenges into opportunities. Find out more about our case studies to understand how we produce outcomes that accurately capture your brand’s potential.
Download the Full Case Study
Client Name: 1Route
Industry: Telecommunications
Client Since: January 2021
Services Provided: Complete branding, website design, website development, social media, email campaigns, blogs, creative for advertising, podcast outreach, video production, podcast creation, character creation
1Route, a telecommunications company specializing in call validation and fraud management, sought to solidify its market presence in a competitive industry. They needed a comprehensive digital and branding overhaul to effectively communicate their unique value proposition, enhance customer engagement, and position themselves as thought leaders in telecom fraud prevention.
Objective 1: Revitalize the 1Route brand to reflect its expertise in telecommunications and fraud management.
Objective 2: Build a robust online presence through a professional and engaging website and social media channels.
Objective 3: Drive lead generation and establish authority in the industry through strategic content, podcasts, and advertising campaigns.
1. Discovery and Analysis
-Conducted in-depth research to understand 1Route’s target audience, industry challenges, and competitors.
– Identified key opportunities to differentiate 1Route as a leader in call validation and fraud prevention.
2. Strategy & Development
– Crafted a cohesive branding strategy to reflect 1Route’s expertise and professionalism.
– Developed a comprehensive digital marketing plan integrating multiple services to ensure consistent messaging and engagement.
Branding
– Revamped the logo, visual identity, and brand guidelines to align with 1Route’s mission and values.
– Created a unique character to personify 1Route’s mission, simplifying complex concepts for better audience connection.
Website Design and Development
-Designed a clean, user-friendly website optimized for conversions and SEO.
– Developed interactive features to showcase 1Route’s services and expertise.
Social Media and Email Campaigns
– Managed and grew 1Route’s social media presence with engaging, industry-relevant content.
– Designed and executed targeted email campaigns to nurture leads and convert them into clients.
Blogs and Creative for Advertising
– Produced high-quality blogs focusing on telecom fraud trends and solutions.
– Designed impactful advertising creatives to drive awareness and clicks.
Podcast Outreach and Creation
– Launched the “1Route Roundup” podcast, featuring industry experts to discuss emerging threats in telecom fraud.
– Managed outreach to secure high-profile guests and maximize podcast visibility.
Video Production
-Produced educational and promotional videos to support 1Route’s campaigns and enhance engagement across platforms.
– Increased website traffic within six months of launch.
– Increase in social media engagement and follower growth.
– Achieved lead conversion rate through email campaigns.
– Received overwhelmingly positive feedback on the “1Route Roundup” podcast, positioning 1Route as an industry thought leader.
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