SEO Keyword Research and Mapping

Goal:

To research your competitor’s SEO, Social Media, advertising, and email strategy.

Prerequisites or requirements:

You should have identified your competitors prior to the research.

Why this is important:

Helps you stay competitive and responsive to market changes.

When this is done:

Every 3-6 months

Who does this:

The person responsible for Search Engine Optimization.

SEO Keyword Research and Mapping

Last Updated/Reviewed: August 22nd, 2024

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SEO Keyword Research and Mapping

Last Updated/Reviewed: August 22nd, 2024

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Goal:

To research your competitor’s SEO, Social Media, advertising, and email strategy.

Prerequisites or requirements:

You should have identified your competitors prior to the research.

Why this is important:

Helps you stay competitive and responsive to market changes.

When this is done:

Every 3-6 months

Who does this:

The person responsible for Search Engine Optimization.

Step 1 – Reverse engineer your competitor’s Keyword Strategy

Click here to view this SOP

Outcome: You have a standardized audit that shows you what pages, keywords and topics your competitor ranks for organically.

Step 1 – Reverse engineer your competitor’s Keyword Strategy

Click here to view this SOP

Outcome: You have a standardized audit that shows you what pages, keywords and topics your competitor ranks for organically.

Step 1 – Reverse engineer your competitor’s Keyword Strategy

Click here to view this SOP

Outcome: You have a standardized audit that shows you what pages, keywords and topics your competitor ranks for organically.

Step 1 – Reverse engineer your competitor’s Keyword Strategy

Click here to view this SOP

Outcome: You have a standardized audit that shows you what pages, keywords and topics your competitor ranks for organically.

Goal:

Prerequisites or requirements:

Why this is important:

When this is done:

Who does this:

SEO Keyword Research and Mapping

SEO Keyword Research and Mapping

Goal:

Prerequisites or requirements:

Why this is important:

When this is done:

Who does this:

Step 1 – Reverse engineer your competitor’s Keyword Strategy

Step 1 – Reverse engineer your competitor’s Keyword Strategy

Step 1 – Reverse engineer your competitor’s Keyword Strategy

Step 1 – Reverse engineer your competitor’s Keyword Strategy

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